The 2026 Give A Kid A Coat campaign launched on Friday, January 2, with live kickoff events at A Cleaner World locations in High Point and Winston-Salem. Community partners including The Salvation Army, WGHP/FOX8, 107.5 KZL, and Rock 92 joined together to encourage donations of new and gently used coats for children and adults in need. Over 1,000 coats were donated during kickoff day events. An additional 700+ coats were collected ahead of kickoff through internal drives hosted by local companies and organizations prior to the holidays.
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